Blog

Can Interactive Tech Lead to Better Design? Part 1

The traditional design process is being rethought with the introduction of new technologies. But what’s exciting to see is the way digital advances in other industries are influencing the way we think in the architectural world. Did you know that the wildly popular video game of the 1990s, Quake, has had a profound impact on […]

Design in a Dismal Climate

“Gray day. Everything is gray. I watch. But nothing moves today.” – Dr. Seuss It all started when I needed a place to eat my lunch. As a strong believer in the lunch break, I noticed that I had been skipping my noontime intermission. Our resilient foodcart owners are still peddling tom kha soup, but where […]

Is Love the Missing Ingredient in Sustainability?

Is love the missing ingredient in sustainability? We think so. In a world of metrics and check lists, are we overlooking that buildings, streetscapes, and interiors are made for people? People who want to thrive, who want to love the way they spend their days. We think that this love translates into care. Care translates […]

Bing Sheldon: Architect as Change Agent

If you’re at all familiar with the design and building industry in Portland, Oregon, chances are you’ve encountered Bing Sheldon – whether in person or by reputation. And if you have found yourself admiring Portland’s historic character and focus on sustainability, Bing is one of the city’s key influencers we have to thank for the the forward-thinking […]

Tell Us Your Dream.

With the launch of our revamped website in 2012, we wanted to include something different – a piece that aims to visually capture the ethos and aspirations of SERA. After a number of collaborative sessions, “SERA Dreams Big.” took shape. But more than a stand alone statement, SERA Dreams Big. is intended to spark a dialogue. In […]

Hospitality Case Study: Costs of Green

Case study executed by SERA Architects with input from Benjamin West and product manufacturers. For further information, please contact Lisa Zangerle at 503-445-7348. Unlike the majority of hotel rooms on the market, the newly refreshed rooms at the Courtyard by Marriott Denver Downtown have sustainable measures that go beyond the basics. Many hotels have adopted […]

re.pose

Project Architect and SERA Associate Gary Golla led a team of  SERA employees that developed and submitted a concept for the 2011 Radical Innovation in Hospitality Award competition. The objective of this annual competition is “to discover, identify, and explore radically innovative hospitality concepts: open, in development, and/or in conceptual form.”  Past winning designs have included […]