Blog

Walking with Walgreens vs. Walking to Walgreens

Efforts by American corporations to leverage social programs have been on the uptick in recent years. One of the more recent initiatives is by Walgreens, the Illinois-based drug store chain that has over 7,500 stores in the U.S. Walgreens has implemented a new rewards program to encourage customers to integrate more exercise – specifically, walking […]

What We’re Reading – July 2011

Ideas flow freely here in SERA’s Urban Design + Planning studio, and it’s the constant sharing of perspectives that contributes to the fun we have in the office. From time to time we’re going to produce a compilation of some of these articles & websites that have piqued our collective interest and pass them on […]

Portland’s Creative Class Slump

Aaron Renn recently reposted on Urbanophile a column he wrote last year for the Oregonian discussing whether or not the hype surrounding Portland is justified (he argues that it is). While it’s unquestionable that Portland has been a trailblazer (no pun intended) in the urban renaissance movement we now see taking root in cities across […]

Ground Broken: Celebrating Portland’s (Soon-to-Be) Orange Line

It’s been 25 years since Portland’s first MAX light rail line opened, and every segment built since has faced its own challenges and triumphs. Yesterday presented us with another celebratory moment, as lawmakers, deal-makers, engineers, and activists gathered to officially break ground on the latest piece of the network – a line that will stretch […]